Capability.
The most innovative instructional designers in the industry.
Accountability.
An experienced team that delivers results on time, in scope. Every time.
Flexibility.
A collaborative approach, and a flexible design process.
Engagement.
Trainees connect with immersive simulations. The result? They learn.
Value.
The investment to create immersive simulations has been reduced tenfold in the last five years.
Retention.
Simulations influence beliefs, develop knowledge and build skills better than any other method.
AIMEE GEORGE LEARY
CHIEF LEARNING OFFICER
BOOZ ALLEN HAMILTON
Our sales and marketing simulations solutions have rocked some of the greatest organizations in the world
Our elite clients have employed our custom-built business simulations to launch new products, enhance client relationships, shorten sales cycles, and increase revenue and profit per transaction. (For starters.)
They come to us time and again because we understand something crucial about sales and marketing training: our clients can’t wait for a deferred return. Our solutions have to have an immediate impact. And they do. Contact us today, and we’ll tell you how we can build a sales or marketing simulation that immediately impacts the top line while building the pipeline of future sales.
Expected outcomes:
- Best practices become standard procedures.
- Accelerated uptake of new products and processes.
- Shortened sales cycles.
- Increased revenue per transaction.
- Enhanced coaching and mentoring skills that support internal development efforts.
Flexibility of a customized sales training system:
- Content and delivery mechanisms are designed in close collaboration with Blueline Simulations’ world-class instructional designers.
- Delivery can be varied to impact sales and marketing professionals at all levels from beginner
to advanced. - Curriculum is tailored to support a broad range of sales models from transactional to consultative
- Subject matter can be delivered in person or remotely.
The need:
Despite a significant investment in new associate orientation and sales training, Alltel was plagued with frequent staff turnover. The two-week program’s content was extremely technical, and costs for travel and lodging alone were in the millions each year.
Because the sessions were offered in each region only every 45 to 60 days, the opportunity cost of having untrained new sales associates in the field was huge.
The Blueline Simulations solution:
Blueline Simulations evaluated Alltel’s onboarding and sales training and identified content that could be more effectively conveyed online through elearning and esimulation. Rather than take sales people off the retail floor, we developed short interactive sessions that associates could access at the beginning and end of the work day, combined with in-store assignments that encouraged them to practice what they learned.
The results:
Associate engagement in the training increased, while classroom time decreased from 10 days to four. Savings in travel costs in just the first year were well over $1 million. And based on validated final testing, the new onboard training resulted in greater knowledge retention and sales skills confidence.
