Here’s how it usually plays out: Client X comes to us with a PowerPoint deck of 300 bazillion, text-dense slides and says, “this is our old training program. Can you do something with this?”
If you’ve clicked around this website at all, you know the answer is yes, we certainly can.
Through simulation, narrative, game mechanics, and more, we transform content from our client partners into a rich experiential learning event that is informed by the latest research in adult learning theory. The applications are nearly endless. And we’ve spent our careers creating some groundbreaking, experiential programs for our clients – in the classroom, and virtually.
But there’s another level that we offer; a fully immersive approach in which your learners step away from the training room or computer, swing open the doors, and step outside into the sunlight and a broader world that is dense with learning opportunity.
Last year, we sent the sales staff of one of the world’s most influential biotech firms to Disney World. Our guess is that a few of them squeezed in a ride on Space Mountain, but that’s fine with us because the purpose was to observe, capture, and reflect upon the ways Disney is able to deliver its legendary, exceptional customer experiences.
We’re talking about a whole-body, fully kinesthetic learning in which learners are plunged into a world that is dissimilar from their own… all for the purpose of unearthing big ideas that can transform their own businesses.
(We even sent those same biotech leaders to Starbucks and Apple stores to explore different varieties of customer experiences. The insights they brought back to their own business were revolutionary.)
In our next blog entry, we’ll take a closer look at these “full immersion” learning events, and draw out some principles that will allow you to begin considering your own.